With the pandemic still playing havoc with in-person events, many event planning companies have had to learn the art of organizing virtual events. Virtual events come in all shapes and forms.
Claudia Zervos, General Manager at Your Great Event, was recently quoted in a blog post with her best picks in virtual event themes--12 Virtual Event Ideas From Professional Event Planners (hoppier.com).
According to Zervos, virtual events have blossomed during the pandemic. While some virtual events have taken the format of a webinar, others are for more elaborate. In addition to the client’s budget for a virtual event, there is also the matter of the degree of creativity the client (or its event planning company) is prepared to put in the conceptualization and production of a virtual event much like an in-person event in the days gone by.
She went on to say that “one of the more entertaining/engaging formats we have rolled out has been the virtual casino-themed events. For the non-profit sector that we specialize in, this particular theme has been very successful in keeping the audience engaged—AND supportive in the fundraising goals of the organization.”
“In addition to virtual casino events,” continued Zervos “other virtual events that have been greatly successful have involved participation of an entertainer/comedian. Celebrities have always been a draw for many fundraising events—whether or not they are virtual.”
According to Ms. Zervos, detailed guidelines to key participants in any virtual event can translate in success. This, of course, is in addition to flawless technical aspects especially streaming which can make or break a virtual event. This is again an area where the technical capabilities of the event planning company become critical in the success of the event.